"As our business has evolved and grown over the years, so have we, making it feel like a natural step to incorporate our family name into our identity. With this transition comes a fresh new logo, symbolizing the progress we’ve made and the bright future ahead. Surrounded by incredible horses and an amazing team, we remain deeply committed to what we love. Today, we are proud to introduce our new brand name and logo: SCHOU ABSOLUTE."

Schou absolute offers more then just top level showjumpingsport!
As the family also distributes Horsetrucks in Denmark and is the main force behind equestrian fashion brand, AEquipt.